Tags: campaigns, Marketing, news, political, SEO
Well, not exactly YOUR search, but you get the point. As the 2008 election campaigns start to take form… who will utilize SEO as one of their marketing tools? Who will think, “Hey, maybe it would be good if the #1 hit in Yahoo for my name showed a GOOD website about me… not one that bashed me.”
Our friends at SEOmoz have asked that same question… and the results are interesting. Check out the article here. Also, Alchemist Media follows up that article, with a great piece of their own.
“Take the mind-boggling case of John McCain, a likely GOP front-runner: McCain’s active campaign site currently ranks #68 at Google for “john mccain” and just as abysmally for other terms and iterations of his name. How could this be?”
Links:
http://www.seomoz.org/blog/whether-dnc-or-rnc-political-candidates-need-seo
http://www.alchemistmedia.com/blog/political-search-marketing-electronic-grass-roots